Gaby Cardenas is an award‑winning entrepreneur, marketing strategist, and founder and CEO of The Colibri Collective, Arizona’s first Latina‑owned digital marketing agency. Under her leadership, Colibri has grown into a full‑service firm recognized nationally for its impact, earning 58 marketing awards to date. Staying true to its namesake, Colibri, or hummingbird in Spanish, the agency embodies vibrancy and agility, bringing color, energy, and intention to every campaign.
With more than 25 years of experience in communications, marketing, and audience engagement, Gaby is passionate about using storytelling and creativity to strengthen communities and build meaningful connections. A dedicated supporter of the arts, she believes cultural and artistic institutions play a vital role in inspiring imagination, fostering belonging, and enriching lives. Reflecting both personal passion and professional commitment, she has supported arts and community organizations across the Valley, including being on boards and committees, and continues to champion access to the arts for future generations.